Logos are the primary visual brand of a company and its services. I look to connect the essence of the company mission with symbols to connect to its customers in an inviting way.
Tabernacle Baptist Church 100th Anniversary logo
I came to the project after three other designers. As a designer who can draw original concepts, I drew a mask that fits the concept of "Taking Off the Mask to See Greater," using color and line to bring the secular image into the spiritual realm. I created two including - a simplified unisex version for the 18 - 80 demographic of the church.
Capital One
The Risk and Customer Experience logos below were developed to brand intranet pages and MX Volume was a newsletter using the company palette for consistency.
MX Volume is a senior-level staff newsletter to apprise front-office staff of upcoming changes in process and priorities. The audio wave bars indicates the dialogue between upper management and staff.
Rolddy Unplugged is the senior staff column in the newsletter. Rolddy is fond of vintage rock and roll and the guitar plug added excitement and focus to the design.
O.A.S.I.S
O.A.S.I.S. is a logo for a non-profit community development organization fixed on growing and connecting the community with services and resources.
Branded service program logos
The startup focused on building programs to maintain efficient operations management.
Pharma logos
A new business pitch for a pharmaceutical company focused on research.
MedRx Review
Developed for a special audience of seniors to teach them how to understand their meds, the logo was used on video, digital, and printed educational materials.
Smart RX
The versatile logo highlighted the safe medication management program for an educational study in Brooklyn, NY.
Anna Cruisis Womens Choir
The 40-plus-year groundbreaking and diverse choir looked to represent the LGBTQIA+ community in its anniversary logo.
PNC Team logos
The 12-person Middle Office teams were both focused on building apps for wire transfers but different aspects of the workflow.
